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	<title>Y&#38;R New Zealand &#187; Campaign Snapshot</title>
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		<title>Netball NZ</title>
		<link>http://www.yr.co.nz/campaign-snapshot/netball-nz/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/netball-nz/#comments</comments>
		<pubDate>Thu, 14 Oct 2010 23:32:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>gold</category><category>Netball NZ</category><category>Press</category><category>Silver Ferns</category>
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		<description><![CDATA[Gold medal winning ad. This press ad ran the day of the Commonwealth Games netball final, where the Silver Ferns were taking on the Australian Diamonds for the gold medal. Clearly it worked. Gold medal winning ad. This press ad ran the day of the Commonwealth Games netball final, where the Silver Ferns were taking [...]]]></description>
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		<title>Jenny Craig</title>
		<link>http://www.yr.co.nz/campaign-snapshot/136/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/136/#comments</comments>
		<pubDate>Sun, 10 Oct 2010 22:17:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>Bring back buck</category><category>Buck Shelford</category><category>Jenny Craig</category><category>tvc</category><category>weight</category>
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		<description><![CDATA[Jenny Craig is bringing back Buck. Former All Black Captain Buck Shelford features in the latest Jenny Craig campaign where he’s on a journey to lose 20kg’s. Jenny Craig is bringing back Buck. Former All Black Captain Buck Shelford features in the latest Jenny Craig campaign where he’s on a journey to lose 20kg’s. With [...]]]></description>
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		<title>AECT</title>
		<link>http://www.yr.co.nz/campaign-snapshot/aect/</link>
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		<pubDate>Tue, 05 Oct 2010 02:16:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>aect</category><category>auckland</category><category>Dividend</category>
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		<description><![CDATA[Only Aucklanders get it Each year AECT (Auckland Energy Consumer Trust) remind people to look out for the dividend arriving in their letterbox &#8211; but only people in the Trust District in the Auckland area. It&#8217;s one of the many interesting quirks about being an Jafa. Only Aucklanders get it Each year AECT (Auckland Energy [...]]]></description>
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		<title>Roost</title>
		<link>http://www.yr.co.nz/campaign-snapshot/roost/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/roost/#comments</comments>
		<pubDate>Thu, 30 Sep 2010 02:50:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>iPhone</category><category>Mortgages</category><category>Press</category><category>Roost</category>
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		<description><![CDATA[Roost revamp The challenge Roost was facing was low awareness against larger competitors and the fact more people are going directly to their bank for a mortgage. The new look Roost re-educates consumers about the benefits of using a Roost mortgage broker and how Roost can help. Roost revamp The challenge Roost was facing was [...]]]></description>
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		<title>Ministry of Health</title>
		<link>http://www.yr.co.nz/campaign-snapshot/ministry-of-health/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/ministry-of-health/#comments</comments>
		<pubDate>Tue, 28 Sep 2010 22:07:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>Christchurch Earthquake</category><category>Ministry of Health</category><category>Press</category><category>tvc</category>
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		<description><![CDATA[Look after yourself. Look after others. Ministry of Health needed to get some messages out to the people of Christchurch quickly. Radio was on air in two days, press in three and Tv in seven. Look after yourself. Look after others. Ministry of Health needed to get some messages out to the people of Christchurch [...]]]></description>
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		<title>Campbell’s</title>
		<link>http://www.yr.co.nz/campaign-snapshot/campbell%e2%80%99s-real-stock-2/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/campbell%e2%80%99s-real-stock-2/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 21:00:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>campbells</category><category>Real Stock</category><category>Recipes</category>
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		<description><![CDATA[Campbell&#8217;s Real Stock In order to increase the average weight of purchase of Campbell’s Real Stock, we needed to get into consumers repertoire of recipes. Campbell&#8217;s Real Stock In order to increase the average weight of purchase of Campbell’s Real Stock, we needed to get into consumers repertoire of recipes. We already knew that most [...]]]></description>
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		<title>Microsoft</title>
		<link>http://www.yr.co.nz/campaign-snapshot/microsoft-2/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/microsoft-2/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 05:05:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>Ink</category><category>microsoft</category><category>Old School</category><category>Pen</category>
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		<description><![CDATA[Live@edu Old School Advertising To get school Principals’ attention about Microsoft’s inter-school communication for the 21st century, we communicated to them in an “Old School” way. Live@edu Old School Advertising To get school Principals’ attention about Microsoft’s inter-school communication for the 21st century, we communicated to them in an “Old School” way. A quill and [...]]]></description>
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		<title>Breast Cancer Research Trust ad wins Cannes Gold</title>
		<link>http://www.yr.co.nz/campaign-snapshot/breast-cancer-research-trust-ad-wins-cannes-gold/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/breast-cancer-research-trust-ad-wins-cannes-gold/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 03:47:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>bcrt</category><category>cannes</category><category>gold</category><category>lion</category>
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		<description><![CDATA[Breast Cancer Research Trust Breast Cancer Research Trust ad wins Cannes Gold Winning a Lion at the Cannes Advertising Festival is one of the highest accolades an ad can receive, and this June saw Y&#38;R Auckland take home the ultimate: a Gold one. Our Breast Cancer Research Trust spot was the only New Zealand ad [...]]]></description>
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		<title>Campbell’s Real Stock</title>
		<link>http://www.yr.co.nz/campaign-snapshot/campbell%e2%80%99s-real-stock/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/campbell%e2%80%99s-real-stock/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 01:39:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>campbells</category><category>chicken</category><category>real</category><category>stock</category>
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		<description><![CDATA[Campbell&#8217;s Real Stock Chicken Campbell’s Real Stock contains 100% natural ingredients, so we created a print campaign where each carton looks just like their natural flavour. Who knew a box could look like a chicken?]]></description>
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		<title>Human Rights Film Festival</title>
		<link>http://www.yr.co.nz/campaign-snapshot/human-rights-film-festival/</link>
		<comments>http://www.yr.co.nz/campaign-snapshot/human-rights-film-festival/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 22:43:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign Snapshot]]></category>
<category>AdShell</category><category>Festival</category><category>Film</category><category>Human</category><category>Rights</category>
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		<description><![CDATA[Kicking it &#8211; The Homeless World Cup (AdShel) The Human Rights Film Festival 09 The Human Rights Film Festival is in its fourth year and needs to attract a new audience to grow. We focused on the film ‘Kicking It – The Homeless World Cup’. Its football theme would interest all kinds, not just typical [...]]]></description>
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