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	<title>Y&#38;R New Zealand</title>
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	<description>Leading Advertising Agency in New Zealand</description>
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		<title>Y&amp;R NEW ZEALAND</title>
		<link>http://www.yr.co.nz/update/yr-new-zealand-5/</link>
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		<pubDate>Mon, 14 May 2012 21:22:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>

		<guid isPermaLink="false">http://www.yr.co.nz/?p=865</guid>
		<description><![CDATA[Y&#38;R Wins Quickflix Creative Account for Australia &#38; New Zealand 15 May 2012 Y&#38;R NZ has been appointed creative agency for Quickflix Australia and New Zealand and will start immediately on developing separate campaigns for both markets. ASX listed Quickflix has aggressive growth plans for its online movie and TV streaming service for both countries. [...]]]></description>
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		<title>LG Optimus Net phone</title>
		<link>http://www.yr.co.nz/update/lg-optimus-net-phone/</link>
		<comments>http://www.yr.co.nz/update/lg-optimus-net-phone/#comments</comments>
		<pubDate>Mon, 07 May 2012 03:43:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>Adshels</category><category>Bus</category><category>LG</category><category>online</category><category>Posters</category><category>Y&amp;R</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=853</guid>
		<description><![CDATA[The new LG Optimus Net phone is the first in NZ that is Snapper compatible, essentially turning your phone into a Snapper card, so naturally we demonstrated this by featuring real Snappers in each of our executions. This campaign is running in Wellington targeting students through street posters, bus sides, Adshels and online.]]></description>
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		<title>HRV &#8211; For the World&#8217;s Purest invironments™</title>
		<link>http://www.yr.co.nz/update/hrv-for-the-worlds-purest-invironments%e2%84%a2/</link>
		<comments>http://www.yr.co.nz/update/hrv-for-the-worlds-purest-invironments%e2%84%a2/#comments</comments>
		<pubDate>Fri, 20 Apr 2012 02:02:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>HRV</category><category>online</category><category>tvc</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=847</guid>
		<description><![CDATA[New Zealanders are well accustomed to seeing ads extolling the virtues of our country—and our character. And while the first piece of work for HRV by Y&#38;R certainly shows its fair share of majestic landscapes and quintessentially Kiwi scenarios, there’s a darker, more honest side to the new campaign that references the fact the quality [...]]]></description>
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		<title>ACC &#8216;Falls around the home can happen to anyone&#8217;</title>
		<link>http://www.yr.co.nz/update/acc-falls-around-the-home-can-happen-to-anyone/</link>
		<comments>http://www.yr.co.nz/update/acc-falls-around-the-home-can-happen-to-anyone/#comments</comments>
		<pubDate>Tue, 17 Apr 2012 21:07:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>ACC</category><category>falls</category><category>print</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=841</guid>
		<description><![CDATA[Y&#38;R Wellington has just done a new campaign for the Accident Compensation Corporation (ACC) which strikes a very different tone from a lot of the &#8216;government / safety&#8217; work that&#8217;s out there. The brief was that &#8216;Falls around the home can happen to anyone&#8217; &#8211; and Y&#38;R took this to it&#8217;s logical conclusion to create [...]]]></description>
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		<title>Vodka Cruiser Here’s to That</title>
		<link>http://www.yr.co.nz/update/vodka-cruiser-here%e2%80%99s-to-that/</link>
		<comments>http://www.yr.co.nz/update/vodka-cruiser-here%e2%80%99s-to-that/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 04:45:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>facebook</category><category>heres to that</category><category>online</category><category>print</category><category>Vodka Cruiser</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=835</guid>
		<description><![CDATA[With Vodka Cruiser there is always a reason to celebrate. It’s the RTD for fun loving party girls so we developed a campaign that would resonate with them, and only them. Using language and innuendo that only our girls would get, we gave them loads of reasons to have a Vodka Cruiser and say ‘Here’s [...]]]></description>
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		<title>Microsoft Dynamics CRM Ice DM</title>
		<link>http://www.yr.co.nz/update/microsoft-dynamics-crm-ice-dm/</link>
		<comments>http://www.yr.co.nz/update/microsoft-dynamics-crm-ice-dm/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 04:43:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>crm</category><category>dm</category><category>ice</category><category>microsoft</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=829</guid>
		<description><![CDATA[The brief for this project was to get Marketing Managers to attend a demo of Microsoft Dynamics CRM.  So we used a kiwi business success story, Icebreaker, in an unexpected way – we sent out a block of ice with the invitation inside printed on 100% Icebreaker merino. This generated a lot of talk and [...]]]></description>
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		<title>Gem Visa Outdoor Campaign</title>
		<link>http://www.yr.co.nz/update/gem-visa-outdoor-campaign/</link>
		<comments>http://www.yr.co.nz/update/gem-visa-outdoor-campaign/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 04:40:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>billboard</category><category>GE</category><category>gem visa</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=824</guid>
		<description><![CDATA[Based on the insight around customers wanting to focus on the pleasure of the purchase not the pain of the transaction, we developed an outdoor campaign that highlighted the value proposition of 6 months interest free by stating the outcome of your purchase in an interesting meaningful way that resonated with our target, such as [...]]]></description>
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		<title>ACC Idea Nation</title>
		<link>http://www.yr.co.nz/update/acc-idea-nation/</link>
		<comments>http://www.yr.co.nz/update/acc-idea-nation/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 03:39:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>ACC</category><category>Idea Nation</category><category>website</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=811</guid>
		<description><![CDATA[ACC is running a programme aimed at reducing falls in and around the home. The primary objective of Idea Nation is to capture many, well defined ideas and concepts and progress them through a reduction and refinement in order to discover the best ideas for development and implementation. Together with Ocean Design, Y&#38;R created the [...]]]></description>
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		<title>Schick Chick</title>
		<link>http://www.yr.co.nz/update/schick-chick/</link>
		<comments>http://www.yr.co.nz/update/schick-chick/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 01:10:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>Easter</category><category>facebook</category><category>Game</category><category>schick</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=800</guid>
		<description><![CDATA[To help get the message across that Schick Quattro Trimstyle helps women shave, trim and transform themselves, we created a fun and engaging app for Easter. Schick Chick gets women styling an Easter chick to go into the draw to win a $500 Easter hamper. It&#8217;s the cutest Easter game on Facebook.]]></description>
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		<title>Shapes Roadies</title>
		<link>http://www.yr.co.nz/update/shapes-roadies/</link>
		<comments>http://www.yr.co.nz/update/shapes-roadies/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 22:43:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Update]]></category>
<category>feed the manchild</category><category>shapes roadies</category><category>tvc</category>
		<guid isPermaLink="false">http://www.yr.co.nz/?p=782</guid>
		<description><![CDATA[To launch new Shapes Roadies in New Zealand, we created a series of TV commercials featuring three manchildren on a roadtrip, behaving like three manchildren on a roadtrip.  Feed the Manchild!]]></description>
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